Dissertation Topics In Marketing: 10 Areas You Can Investigate


There is no certainty in the field of marketing. It is very complicated area and the several angle or aspect makes it more complex. So from this point of view writing dissertation on marketing will be little bit different as well as tough. There are some special terms or particular words which are applied only in this field. You must be familiar with these terms. If you are writing dissertation on marketing then this is clear that you must be aware of these complications.

The norms

Paper writing is like an art where the researchers always try to present it in a systematically and attractive way. For that reason they must have to concentrate on the certain area of writing. These are structure of the paper, format or style, data presentation, formation of tables and so on. The researcher must be aware of special terms and how to use them. Sometime it is found that the researchers use it in a sentence where it is not appropriate. It shows the confusion of the student. In spite of good presentation of your paper if these things are overlooked then it will make no sense. So be aware of these things to write a good paper.

There is no lacking of getting topics to write paper on market. Go to the library of your university there you will find it. You will get there previous year paper topic. As the university maintains a good record of paper topic so it is hoped that you will not face any difficulty in getting topics. However 10 topics are being given below for your research writing

  1. Explain marketing relations in the context of loyalty card and its impact on consumer loyalty.
  2. What are the reasons to keep distance from low costing and how does well branded company maintain distance.
  3. What is the important role of Starbucks in changing the brand marketing?
  4. How the strategies of brand market put limitations ethically?
  5. Is it possible to build new business and customer relationship through direct marketing?
  6. The important role of online marketing medium and how it has brought
  7. revolutionary changes in the theory of direct marketing?
  8. What are impacts of international brand on different cultures
  9. Discuss the modern techniques of marketing.
  10. Discuss the psychology of the consumer and how to motivate consumer.
  11. Discuss the revolutionary effects of online marketing and response of the consumers.

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